Brand Strategist

About Republica

Republica is a communication agency that blends Strategy with Digital to ensure the successful implementation of all our brand consulting, communication, and performance projects.

We recently brought together 7 of our companies into one integrated agency, combining the expertise of 13 specialized partners and our full team of 90 talented individuals. This unification strengthens our ability to work on ever-evolving projects with clients who are constantly transforming.

We take a client-focused approach, with teams organized by area of expertise—by industry, service, and specific client goals—ensuring deep knowledge across multiple sectors.

What We’re Looking For

We are looking for a Brand Strategist to join our team and help develop brand and communication strategies.

Responsibilities

• Develop brand strategies, including market positioning, brand architecture, and relationships between brands; define purpose, vision, and values; and shape external brand communication.
• Create communication plans aligned with the client’s marketing and business objectives.
• Each strategy or plan will involve:
  • Researching references, market studies, and sector trends that support strategic recommendations.
  • Conducting internal and external interviews to understand business context, organizational structure, and future vision.
  • Collaborating with copywriters, designers, developers, and project managers to ensure that all brand materials – from websites to digital and offline communications – align with the brand positioning and marketing objectives defined.

Requirements

• Interest in brand and business strategy across different industries
• Project management skills
• Ability to work collaboratively with cross-functional teams
• Strong time management and ability to meet tight deadlines
• Creativity, strategic thinking, and attention to detail
• Eligibility for IEFP internship (recommended).