B2B
Building Brand Presence and Expanding User Engagement in a Competitive Market.
The Challenge
Netsonda, a leading Portuguese market research company, approached Republica with a strategic goal: improve their brand visibility and elevate their competitive standing within the industry.
A critical component of this objective was to expand their user database, which is vital for their business model. The user database consists of individuals who participate in surveys and market studies, and growing it is essential for increasing the effectiveness and reach of their market research products.
The process
Strategic Campaigns for Enhanced Brand Exposure and Network Growth.
We leveraged digital platforms, including Meta, LinkedIn, and Google, to craft impactful campaigns designed to boost brand awareness and drive user growth. These targeted efforts not only elevated Netsonda’s visibility but also facilitated valuable networking opportunities with major companies.
As a result, Netsonda established ongoing relationships with these companies, who now regularly use their platform to conduct studies. This collaboration enables these companies to gain deeper insights into their target audiences and market dynamics, leading to more informed and strategic decision-making.
The impact
Achieving Industry-Leading Database Growth and Increased Brand Recognition.
Our ongoing collaboration with Netsonda yielded exceptional results. The company now boasts the largest digital database in the Portuguese market study industry, with over 200,000 users.
Additionally, their brand recognition has significantly increased over the past few years, opening doors to new business opportunities and driving substantial market growth.
200,000
200,000
The company now boasts the largest digital database in the Portuguese market study industry, with over 200,000 users.
